Check out these new optics, knives, holsters and more we found on the SHOT Show floor.

Gun cleaning and maintenance items can be a steady source of sales if you’re stocking the right supplies.

Your customers know they need to wear hearing protection on the range. What should you be selling them?

Here’s how range accessories provide a range of options for shooters — and retailers

3-gun shooting competition is the doorway to profit if your store stocks the right supplies and gear.

Hunters or tactical operators who work the graveyard shift can rely on these top-shelf night-vision optics to turn night into day.

Customers clamoring for suppressors? SilencerCo has you covered with a variety of models.

Smith & Wesson’s Equalizer 9mm handgun features low recoil impulse and versatile magazine capacity in a micro-compact footprint.

Get a step ahead of the rest with the A/T Ranger 2.0 boot from 5.11 Tactical.

The ubiquitous 870 can be made even more suitable for home defense with the addition of a lighted forend, and installation is simple.

The AR-15’s modularity makes it an ideal choice for aftermarket upgrades.

Check out these tips for selling more fixed-blade knives to your customers.

When selling accessories, don’t just think about optics, slings or holsters. Your customers will want, or need, good shoes, pads and more.

A good tactical backpack should easily carry EDC gear and other daily essentials without being a glaring spotlight to others around you.

Ergonomic enhancements optimize the X-5.7P pistol from Excel Arms.

Form meets function at the range and on the job — high-quality tactical wear that assures comfort and efficiency.

Cerakote-coated Fisher Space Pens are built to weather adverse conditions.