Trijicon VP of sales and marketing John Trull discusses how the company’s offerings go far beyond its legendary military optics.

Arm your patrons to the teeth with the best in red-dot and reflex sights.

This reflex site is designed to hold up to the toughest conditions.

With the introduction of its first FFP scope, Zeiss steps firmly into a tactical future. What’s the company doing in 2022?

Here’s a crash course in tactical precision optics. Buckle up!

Reliable tactical optics take the worry out of close encounters of the perilous kind. Check out these options.

This sight offers nighttime target acquisition out to 500 yards.

A combination of impressive performance and sleek design.

Riflescopes have evolved, and fully understanding their features and functions is the key to serving your customers.

If your tactical store isn't selling thermal and night-vision optics, you're missing out.

In defensive use, shotguns must be aimed, not just pointed. There are a variety of sighting systems available. What's right for your customer?

ED riflescope takes performance and innovation to the next level.

New models are built tough for hunting and recreational shooting.

For a sighting solution that provides quick and intuitive operation in a wide variety of tactical shooting situations, more and more shooters are turning to red-dot sights.

Check out this premium riflescope designed for competition shooters.

If this British optics company hasn’t been on your radar, it might be time you checked them out.

Shooters get superior long-range performance in new feature-packed line of riflescopes.

Select models of ATN Optics are now available in three Mossy Oak camouflage patterns for no additional costs.

Since EOTech's sale to American Holoptics, a lot has changed at the company. We interviewed President Ed Schoppman and VP of Marketing John Bailey to get the scoop.

We look back 50 years at the first red-dot sight used by US Forces — the Singlepoint Occluded Eye Gunsight.